You’re buzzing along through a grant application. You’ve written a fantastic description of your organization’s quality program. You’re feeling terrific about your proposal.
Then, there it is. The Outcomes Measures section.
You can hear your brain’s breaks screech and your fingers stop flying across the keyboard. You’re going to have to give that question some thought.
You get up from your desk and go talk with your Program Director. “What are our Outcomes Measures?” you ask.
“We measure the number of youth who graduate from our program,” The Program Director cheerfully says. She’s excited that you’re writing a grant.
Oh no. That’s a problem. ‘Number of kids graduating from your program’ is an output, not an outcome. What do you do?
Writing a grant application is a lot of work. Before getting started, it’s a really good idea to make sure that you’re organization and program are a good fit with the funder’s priorities. The best way to do that is to go straight to the source and call the funder.
Whether you want to fine-tune your writing skills, show appreciation, or build relationships with prospective funders, there are many ways you can use social media to strengthen your grant writing and foundation relations. Here are 10 ways to boost your grant writing program with your social media participation
3 Ways Forward When You’re Not Grant Ready
If you search online for information about “grant readiness,” more likely than not, you’ll come across information about becoming prepared to write a grant. You’ll likely to stumble upon a list of documents that you need to gather to be prepared to make sure that you are ready to write and submit a grant like the one I posted here . These lists are helpful. But they are lists about grant writing preparedness and not about grant readiness.
Grant readiness is about your organization or about your organization’s programs. It’s about whether or not your organization is an organization that is going to be considered a good investment in a funder’s eye. Grant funders do not want to rescue failures or organizations on the brink of failure. Instead, what they want is to invest in organizations that are a wise investment, organizations that have the capacity to succeed and to bring returns—not, of course, to them, but to the community, to the people or cause that they serve.
Whether or not an organization is grant ready include:
A friend of mine wrote me this question and suggested that I answer it on my blog:
Hey, Rebecca, a while back, I was a member of the Junior League and I was assigned to the committee to write grants for the League. Problem is, they had not received any grants in recent history, and had absolutely no records of any that they applied for or any that would be appropriate. (I have no idea what the person assigned to that committee the previous year did, either.) I had all the information I could possibly need about the organization, its projects, finances, etc., but absolutely no clue where to start looking for grants. What would you have done in that situation?
The fun and exciting news for those of us in fundraising is that starting from scratch happens to us all the time! We often begin without the kind of basic information we need. In this case, at least, my friend had the financial and organizational information she needed, she just didn’t have any history about what worked or didn’t in the organization’s grant writing efforts. She wasn’t at ground zero, but she wasn’t exactly much above it.
As far as where to start: The first thing I would do is assess the organization’s needs: What does the organization need most? Whatever the group’s most significant needs are, that’s what I would try to to find a funder for.
I’d also have a conversation with the group’s leadership—the Executive Committee, perhaps—to brainstorm and prioritize all the group’s needs—so that as a grants writer I could be on the look-out for grant opportunities that match different needs of the organization.
I suspect that my friend’s larger question about where to start is about where to begin looking for opportunities so I’ll offer several suggestions. The answer really depends on your budget and your community’s resources.
If you’re lucky, you’ll have access to a subscription to the Foundation Directory Online. The cities of New York, Cleveland, San Francisco, Atlanta, and Washington D.C. all have Foundation Directory libraries that you can visit. At these libraries, you can use the foundation directory at no charge and the librarians offer you assistance with your search. There are also free (or low-cost) classes on topics of interest to fundraisers and other nonprofit personnel (including board members) and books that are available to borrow (again, at my favorite price: free, free, free!).
If you don’t live in a city with a foundation library, don’t despair.
So you’ve found a funder who you think might give a grant to your organization. Great!
Before you put the time and effort into writing a grant proposal, you want to know, is this funder a good match for your organization.
There are several things you can do to determine if this funder is a good fit.